About Rubio's
CHULA VISTA CENTER
Visit Rubio's Chula Vista Center to taste our award-winning fish tacos and delicious coastal-inspired flavors. Located inside Chula Vista Center near JC Penney, at 555 Broadway, our local Rubio’s has something to offer for every lifestyle.
Since that day back in 1983, Ralph, with the help of a lot of great people, has sold more than 270 million fish tacos! Today, Rubio’s uses responsibly sourced seafood and continues to expand its menu with innovative recipes that combine coastal-inspired flavors with our Mexican heritage to create award-winning fish tacos, inventive burritos, colorful bowls, healthy salads and more that you can feel great about eating.